Website: CursuriTenis.ro Website objectives: - traffic increase - increase of number of leads ( one lead = one user attending some tennis classes) 1. First thing I saw when I visited the website was a Google analytics error. The code should not be visible to the users. Definitely you need to solve it, not only [...]
Website: Mysurna.me Website objectives: - traffic increase - increase the customer involvement (CTR on ads, surnames adding, comments … ) 1. A keyword research shows us that expressions as “what does my name mean” get more searches than simple words. You can see the searches volumes given by AdWords Keyword Tool for phrase match. I [...]
Website: Plata RCA Objectives: - traffic increase, especially from search engines - increase of number of leads (one lead = one person that orders an auto insurance online) The below analysis is made by Olivian Breda 1. “Click here”? Click here to what? It is very clear that a red text on a yellow background [...]
Site: Hiperstore.ro, online fashion shopping guide. Website objectives: - traffic increase - increase the customer involvement (subscribe to newsletter, comments, contest participation, clicks on images, banners… ) 1. I took a look at the main keyword used to optimize the website: ghid de shopping (shopping guide). It does not bring a lot of searches according [...]
Site: Edukid.ro online shop of educative toys Website objectives: - increase the conversion rate, where we define a conversion as an online sale - increase of website traffic (from search engines and other communication channels) - increase user satisfaction visiting the website I was curious to see how the website ranks for the main keyword. [...]
Website: TouchedRomania.org Website of the Touched Romania Association Website objectives: - to be found in searches by people interested in doing volunteering work or to support spiritual, material, financial the association’s projects - people interested to find more information about association to find it easily on the website. 1. The website is indexed by Google. [...]
Site: Schrit.ro, website of Schrit Consulting consulting company. Website objectives: - to be easily found by the prospect clients for work and safety at work services - to increase the number of leads Safety at work seems to be a very competitive field. “protectia muncii” has 40500 searches (phrase match) in Romania – value reported [...]
What do you care in August about Christmas??? There is a lot until Christmas. Ei, that’s not like that. Most of the people I would ask when they start the advertising for Christmas, would say that in Novermber, maybe October depending on the service/product they offer. What happens in online? When people start to search [...]
This post was inspired by a friend who wrote about social networks tendency of excluding social and of the autism of those who discovered free advertising on social networks. And he is right, from his point of view. I agree with him despite the fact that I’ve reached over 3000 friends on Facebook. We cannot [...]